Project Details

Music Lounge is geared towards musi­cians and will encom­pass all genre’s so it was impor­tant that the logo didn’t have a look that caters specif­i­cally to one par­tic­u­lar genre.

They wanted some­thing fun, new, edgy and dif­fer­ent that also incor­po­rated the url some­where into the logo. A hor­i­zon­tal aspect ratio was pre­ferred over a ver­ti­cal one as the logo will reside in the top left hand cor­ner of they site, but if the logo worked they were going to decide if they were going to use it or not over a hor­i­zon­tal logo. Their demo­graphic is young, male and female, and into music.